Lotus to get budget boost with Coca-Cola

By Tales Azzoni, AP, 24 November 2012
© Steven Tee/LAT Photographic/Lotus

Lotus team principal Eric Boullier is optimistic about the new opportunities for his team when Coca-Cola begins sponsoring Lotus cars next season through its energy drink brand, Burn.

Boullier didn't want to give many details about the multi-year deal on Friday, but said "it's obviously more budget for next year and the next years, and it's going to be good to have this brand on the car and all the activation that go on around."

Lotus said more details will only be unveiled in 2013.

 

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